To grow your small business and be successful you must expand your thinking.  After all, if your thinking never changes, then you will not be in control of creating your future.  Think about it.  If you don’t change then you will be constantly reacting to the changing business climate. 

That’s a tough way to do business.  You are always one step behind.  General Douglas McArthur, the famous World War II general once said that all defeat can be explained by two words, “too late.”  Too late in anticipating the problem.  Too late in preparing a plan of action.  And, too late in executing the plan. 

To have your small business successful you must embrace change.  If you don’t then it will run over you.  To this point I have talked about external success.  That is how success may appear to others.  Yet, true success is an inside job.  It starts within you, the business owner.  Embracing change is a successful performance strategy. 

Whether you are starting up your own business or running your own business all success starts within you, the business owner.  Here are four points to remember.

1. Your past shapes, to an extent, who you are. 

1. You determine who you become…..not circumstances, people or things.

1. The best helping hand you have is at the end of your arm.

1. Listen and learn  to focus

Here’s wishing you success and all the freedom and abundance life has to offer.

A parasite is an organism that invades the body of the host organism and ultimately sucks the life out the host, in most cases, causing it to die.  Too often, I have worked with business owners and professionals who have a good business but at the same time are stuck, overwhelmed or just plain unhappy. 

What’s holding them back?  You would think that it would be obvious.  It’s the parasites and they are not obvious.  If they were, we would never let them enter.  Whether you are starting up your own business or running your own business here are some things to look for. 

1. Process parasites
2. Relational parasites
3. Thought parasites
4. Client parasites

For this post let’s look at the first one, process parasites.  This refers to your process of doing business and the parasites are the things that need to be eliminated from your process to improve your business.  Are any of your methods causing you to have higher costs, greater inconvenience or adversely affecting your product or service?  Most of the time in small business there are things we can improve in the process. 

But to improve the process means to embrace change.  After all, the old way is the way things have always been done around here.  Why change?  As is said, “Don’t fix what isn’t broke”.  Sadly, the parasites in a business process have become tolerations. 

And, if you don’t develop the discipline of eliminating tolerations then guess what, you will keep adding them.  This is not a process for growing small business.  And, you will add them to the point where your business process and you will be a mess.  The small business growth and success you desire will be unattainable.

Look at your business process now.  Or, get someone to look at it for you.  To have the success you desire you must minimize or eliminate the tolerations.  After all, in owning your own business you have a choice when it comes to change.  You can either let it run over you or you can embrace it. 

Be in the habit of embracing change and you will be successful.   

After all if you have a good marketing business plan or a successful performance strategy for small business growth you should be doing well.  Maybe?

When most of us hear or say the word “multitasking” we think we are talking about a way to be more productive.  The truth is that “multitasking” makes us less productive and leads to burnout.  In fact, if you are seeking to grow your small business, you must be focused. 

Whether you are starting up your own business or running your own business multitasking is the opposite of focus.  It is about having several focal points at once.  The truth is that we cannot do several things at once.  In fact, studies have shown the human mind is only capable of doing one thing at a time.  We don’t multitask.  We switchtask.  And, every time we switch back and forth from one task to another there is a switching cost. 

Switching costs come as we have to momentarily review where we were at before we can start again.  And, the more complicated the task the higher the switching cost.  In fact it is estimated that the average worker loses 2.1 hours per day or over 8 hours per week in lost time by switch tasking. 

Even computers, where the term multitasking came from, do not multitask.  A processor, CPU, performs many tasks in sequence and can switch from one program to another very quickly that may make it appear to be multitasking.  The only way a computer can multitask if there is more than one processor.  This is sometimes called multiprocessing. 

Take a look at your business and your day.  To grow small business and to have a successful performance strategy you must focus your time.  If you don’t you will have too much going on and burnout.  Successful small business is about focus.  And when you lose focus you end up doing many things and few of them well. 

As a result your business and you will stagnate and fail.  If you want to learn more about multitasking I highly recommend the book by Dave Crenshaw, “The Myth of Multitasking”.  It is a short, quick and entertaining book that will give you some immediate insights on how to better utilize your time and move your small business forward. 

Owning your own business is a great challenge.  Start focusing and stop multitasking and the challenge will become more manageable and you will be more likely to succeed and much less likely to burnout and have the business fail.

Do you get tired of reading another ad or enticing offer telling you that you are a couple of mouse clicks away from making a fortune?  Personally, I find it very frustrating.  I have had numerous clients who have invested their time, which can’t be replaced, and their money, which most cases can be replaced, getting caught in the maze of finding the right business for them. 

Small business growth and success are about one thing:  Honoring Who You Are.  Let’s say that you are in a business that demands that you show up at a particular place every day.  It could be a retail business.  Yet, you thrive in an environment where you can get out and visit people.   The odds of being successful in that business are low. 

Why?  You are going to be unhappy.  You may earn good money for a while and enjoy it.  But, ultimately not doing something you truly enjoy will drain you and your relationships.  And, when you crash, in most cases so will the business. 

The business mortality rate is the same as it was 20 years ago.  If you want your small business successful, if you want more small business growth there is more education available than ever before.  Education from books is not the problem. 

I have observed that education about yourself is the challenge.  To often people pick a business where they are the round peg and they are trying to fit it into a square hole.  My wish for you is to increase the odds of your success.  Discover “who” you are.  Don’t jump into the maze that is the next golden opportunity. 

Once you really understand who you are and how to honor it in business then you are much more likely to recognize the businesses that will be a better fit and at which you are more likely to succeed.  I have two products that will help you in that process. 

I have developed these after 30 years of working with business owners and solo professionals and starting, owning and running several successful small businesses.

The first is my Progress Set Free E-Book, 

The Lost Keys To Small Business Success:

For Starting Your Own Business

Running Your Own Business

  .  The second is the Progress Set Free Home Study Course. 

The Keys And Steps To Small Business Success:  A Definitive Guide To A Better Business And A Better You

This is for those of you who are committed to knowing who you are in order to become more and have more. 

Regardless which one you choose, the key to success is to get started in making more and better choices when it comes to you and your business. 

Get to know yourself and get out of the maze of trying to find the business that is right for you.   You must get to know yourself.  InterestAfter all, is it going to make any more sense tomorrow than it does today to take the steps to having the business and life you desire?

Need information on starting up your own business?  You can find more than enough on the internet, in books and classes to take up all your time.  Since time is finite the goal should be to cut down the cycle time to getting the business going to where you are focusing on running your own business. 

How do you do that?  Find the right relationships.  It’s that simple.  Keep a list of your questions.  Then go about seeking the appropriate person to answer them.  Here’s what will happen.

• You will get to establish a new relationship that could be helpful.  That’s a pretty good benefit.
• You will receive an answer that is much more likely to be on target because there is no substitute for verbal communication to establish the context for a good answer. That’s helpful.
• You will receive encouragement (not always, but most of the time) to continue your search and grow your small business.  A boost for you and your enthusiasm–you’ll like it.

Think about it.  You get the personal attention to your questions.  You receive the support and encouragement of others.  And, you build relationships that will help you and your business. 

When you are dependent on the right people you will be amazed at the good things that will start to come your way.

Whether you are starting up your own business, running your own business or just seeking small business growth the quality of your relationships can accelerate and simplify the path to designing the business and life you desire.

In the first two posts we have looked at two components that are often overlooked in a successful small business startup.

1.  Build the business around you and your passions

2.  Act as though you cannot fail.

You may not think these are important.  After all, where’s the focus on sales, marketing, cash flow, business planning or hiring?  Truthfully, you can get all the information you need on these subjects from the internet, books, government agencies and schools. 

I think you would agree that there is plenty of education in these areas.  How come in today’s world, with an abundance of information like never before, that starting up your own business or running your own business doesn’t seem to be any easier?

The short answer is that people are not building businesses around their passions and around who they are.  As a result, they get into a business and end up creating a job they don’t like.  Last time I checked, when you don’t like something you either get out of it or end up performing at less than an optimum level. 

The third piece to successfully creating your own business is create a job you like.  To do this you must truly understand and appreciate “Who” you are.  This is what I call a “soft skill.” 

Understand what you are motivated to do.  And, understand what you are not motivated to do.  Make sure that somehow you cover what you are not motivated to do. 

You can do this through other people or create a system that takes care of it for you.  The goal is to create a business, and more importantly, a job for yourself that you love.  One of the key steps to small business success is enthusiasm. 

Be enthusiastic about what you are creating.  If you aren’t enthusiastic, neither will any one else.