Small Business Success: Dealing With Your Elephants Under The Carpet
Tuesday, April 7th, 2009One of the concerns of most small businesses for the first few years is failure. One of the interesting things is, even if a business is successful, the fear of failure can be huge. Why is it when things are going well and cash flow is good would you be concerned about failure?
There are many answers but I would like to focus on one of the things I see in my practice as relates to failure. In running your own business you can get caught up in the “doing” and let some “elephants under the carpet” develop. A good example of an elephant under the carpet would be starting a business with partners and not having a buy-sell agreement and/or key man insurance.
When a person who is a significant contributor or a necessary part of the foundation of a business dies or suddenly becomes disabled it can be disastrous for the the business. One of the keys to success in owning your own business is to make the business bigger than you or the key people. The sooner you do that the better off you and the business will be. If something happens to you where you are sick for and extended period of time, or disabled, then at least your business will be able to provide for you and those who are involved with it.
How come business owners put themselves in this situation? They never get a vision of the business being bigger than themselves. Somehow everything is going to work out. Unfortunately, life has a way of throwing us some pretty big challenges. Challenges that are unexpected.
The first step to small business growth and having a successful performance strategy is to have a clear vision and plan when it comes to people. Be ready for the unexpected. If you have a corporation make sure you have an exit strategy. If someone isn’t working out and wants out it is best to have an agreement up front as to what the terms are.
If you do that then you won’t, as a rule, be subject to expensive litigation. And, I can assure you, litigation is one of the quickest ways to kill a small business. Regardless of where your business is now it is critical to create a “people plan” and address those “elephants under the carpet”.
When you have your people plan not only will you feel better, but your business will be more secure. You will give the gift of certainty to the people who work with you and support you. And, you will be demonstrating leadership by showing you are concerned about their welfare by creating a more stable and predictable environment in case life does throw one of those big challenges your way.