Starting Your Own Business–The Second Puzzle Piece–Fake It Until You Make It

How would you act if you knew you could not fail? 

Too often, I see good, well intentioned people go into business for themselves only to fail for any number of reasons.  The second puzzle piece for starting your own business and being successful is:

  • Act as though you cannot fail
  • Fake it until you make it

Ask yourself this question.  Do you find people who act successful more or less attractive?  Of course, you find them more attractive.  And, if they have a product or service that is of value to you then you are much more likely to do business with them. 

When you act as though you cannot fail you are focusing on success.  Focusing on success is a positive marketing business plan.   And, when you are positive you are more likely to attract the things you need to be successful. 

The worst thing I see business owners do to themselves is complain to others outside of their immediate business about some aspect of their business that isn’t right. 

Think about it.  That’s not attractive.  It isn’t that the complaints aren’t legitimate because they are.  Others don’t need to hear about them since a complaint very often is about a failure or failing in business. 

Here’s another thought.  If you are talking about failure and what is not working with others outside your business it confirms to them and to you that you are failing.  Your words are the clothes you dress yourself with each day. 

Dress yourself with positive words and actions.  Act as though you cannot fail.  In running your own business you must fake it until you make it.  When you do you will….make it!

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